Loove redefines online presence with Real India AB

Released on: June 16, 2008, 2:50 pm

Press Release Author: Real India AB

Industry: Internet & Online

Press Release Summary: Lööve, one of Sweden's top manufacturers of car trailers has
launched their new website with the brand realignment strategies from Real India AB.
The new site is focused on bringing out the new product positioning and paving the
way forward for the company's business focus on the trailer sector.

Press Release Body: Lööve, one of Sweden's top manufacturers of car trailers has
launched their new website with the brand realignment strategies from Real India AB.
The new site is focused on bringing out the new product positioning and paving the
way forward for the company's business focus on the trailer sector. Lööve was
looking for the right partner who could understand its vision and effectively
portrait it online. Real India AB was selected for its brand strategy, experience in
marketing, process oriented approach, creativity and technological expertise.

Apart from the wish list from Lööve, Real India AB team has worked on a list
recommendation covering a number of elements which can help and enhance the online
brand messaging and increased usability. Seeing the strategic value in these
recommendations Real India AB was chosen to develop the entire website.

Lööve team not only wanted to develop a website which portrait the strengths of
their products but also wanted a site which can be maintained easily by their
internal team in the future. Real India has developed the solution such a way that
the site can be easily modifiable even by the internal non-technical users by
providing What You See Is What You Get (WYSIWIG) interface.

Bengt Ivansson, CEO, Lööve says "We are very satisfied and well impressed by the
work Real India AB has done for us. Their approach to the entire project was very
professional and the Real India Team was able to understand our exact requirements
and also give their valuable inputs. They were able to keep us abreast with the
developments at all the stages and delivered the project within the specified time
line at a very competitive price level."

Pradeep George, CEO, Real India says "We are happy to work with Lööve. The new site
will bring lot more visibility for the company and its products. Now Lööve has the
online representation that matches the quality of their products."

The entire project was completely monitored by Real India's process oriented
approach and strictly adhered to the delivery timelines. Visit Lööve website
www.loove.se

About Real India AB

Headquartered in Sweden, Real India AB provides Strategic Advisory services,
software solutions and services to businesses in the Scandinavian regions. Real
India AB currently focuses on Strategic Advisory Services, Graphics and Multimedia
Services, Documentation and Website design and development. Real India leverages its
presence in Scandinavia with their own resources and a network of development
partners in India to deliver proven, cost-effective and qualitative solutions in
these areas.


About Lööve

Lööve Trailer AB has been building top-end trailers for more than 30 years. Lööve
designs and builds aluminum trailers and components which are quality rich and of
good craftsmanship. Lööve believes in building trailers that can last for long and
bring value to its owners.

Web Site: http://www.realindia.se

Contact Details: Real India AB
Laboratorgränd 7
93162 Skellefteå - Sweden
Phone: +46 73 945 1404
Email: info@realindia.se.

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